At Sojo we want to make it easy for everyone to show their clothes the love they deserve. We do this through alteration and repair of clothing. This gives consumers the chance to wear and love clothes that are uniquely theirs. It also allows consumers to love their clothes for longer.
We love fashion, but we also think our industry has work to do. Wearing an item 5 times produces 400% more carbon than wearing it 50 times. Sustainability is at the heart of Sojo. When you make an alteration or repair with Sojo, you're preventing your clothes from joining the 13 million items per week that go to landfill in the UK.
At Sojo we value people, their personalities and their experiences. We are fully committed to becoming a company that reflects the wider world, through the people who work here, those who we work with and those who support us.
At Sojo we understand that we live in an imperfect world: not everyone, ourselves included, can be constantly as sustainable as we would like to be. We can however act with the right intentions and celebrate when we get things right just as we do not hide our failures and strive to improve ourselves.
At Sojo we strive to be the best version of ourselves, whether that is personally or professionally. We push ourselves to do the best we can.